Hershey’s Chocolate Pretzel Bars Take on Mister Salty

Uh-oh, Hershey’s is moving in on Salty’s turf. How does it stack up?

I found a box of the new Hershey’s 100 Calorie Pretzel Bars at a Target in Dallas, Texas over the July 4 weekend. I was greatly disappointed. Here’s how the two fare head to head:

  • Portion Size: There are two chocolate covered pretzels in the Hershey’s packs, compared to about 10 in Mister Salty.
  • Overall Flavor: The Hershey’s snacks are more richly covered in chocolate but without adding more rich flavor; Mister Salty’s chocolate is more than adequate.
  • Saltiness: Mister Salty wins by a salt mine here. The Salty snack packs don’t overdo it – they have the right amount, while Hershey’s tastes far sweeter than saltier.
  • Nutrition: Hershey’s has more fat (4.5g to 3.5g for Salty), saturated fat (2.5g vs 2g)  and sugar (10g vs 7g) and a bit less protein, while Salty only comes out worse, fittingly, in salt (160mg in Salty vs 110 in Hershey).

See the nutritional comparison below, courtesy of thedailyplate.com (catch the direct links here to nutrition for Mister Salty and Hershey’s).

Nutrition info from TheDailyPlate.com

Nutrition info from TheDailyPlate.com

July 8, 2008. Tags: , . Competitors, Nutrition, Shopping. Leave a comment.

Five Boxes of Mr. Salty Snack Packs Found at Associated

At the Associated Supermarket on 1st Ave in the East 80s in Manhattan, I found five boxes of the snack packs, all of which were hidden from view. It usually takes a little digging to come up with these, and this was the biggest stash I’ve nabbed yet at any one spot. It should last about a week.

Here are some photos of my trophy catch.

All five Mr. Salty snack pack boxes posing

One beautiful, new 100 Calorie Snack Pack

A single chocolate covered Mr. Salty pretzel

June 8, 2008. Tags: , , . Photos, Shopping, Uncategorized. Leave a comment.

Nabisco Responds to Mr. Salty Snack Pack Queries

I wrote Nabisco asking where I could find Mr. Salty Snack Packs. No such luck yet…

Hi David,
Thank you for contacting us about the availability of MR. SALTY 100 Calorie Pack Milk Chocolate Covered Pretzels. There is nothing more important to us than pleasing you, and every one of our consumers, with high-quality products.

I’m sorry to disappoint you, but, unfortunately we are unable to locate a grocery store in your area that currently has the particular product you are interested in purchasing. We do sell this product nationally, however, please understand that the decision to carry certain products in regional areas is determined by the grocery store. This is often determined by what tastes or type of products sell best in these areas.

It was great hearing from you, and remember we’re always updating our site so visit us again soon!

[Name]
Associate Director, Consumer Relations

May 31, 2008. Tags: , , , , . Customer Service. Leave a comment.

Mr. Salty Watch Mashup

May 27, 2008. Tags: . Uncategorized. Leave a comment.

Mr. Salty Watch

We’re on the lookout for Mr. Salty 100 Calorie Snack Packs. More updates coming soon.

May 27, 2008. Uncategorized. Leave a comment.